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Latin American Television
A Global View

John Sinclair

Price: £26.00 (paper)
ISBN-13: 978-0-19-815929-2
Publication date: 17 December 1998
200 pages, 216x138 mm
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Reviews
  • 'This is a worthwhile book for readers interested in how television reaches audiences in the third largest language block in the world ... the book helps us break out of our own cultural-linguistic boundaries and learn what the other parts of the world are doing with the media.' - Emile G. McAnany, Jnl of Communication, Winter 2000.
  • 'Unlike a good many other authors of books on the global communication system ... Sinclair adds the cultural and linguistic dimension to the political and economic analysis of television.' - Emile G. McAnany, Jnl of Communication, Winter 2000.

Description
  • Well-known and respected author
  • Interdisciplinary text incorporating sociology, history, and political economy
Latin American Television makes English speakers aware of the dimensions, operation, and significance of the globalization of television in the Spanish-speaking world. Second only in scale to the market for English-language programming, the Spanish-language market embraces not just most nations of South and Central America but also Spain, and even the United States--the sixth largest Spanish-speaking country in the world.

This intercontinental space is connected physically by satellite communication, and culturally by a common language and heritage which binds it as both a `geolinguistic region' and an `imagined community' which certain media corporations, Latin American and North American, seek to exploit.

A similar phenomenon with regard to Brazil and the Portuguese-speaking world is also examined, with special attention to its comparable features and points of exchange with the Spanish-speaking world. The book chronicles and analyses the development and structure of the globalization of these markets as a `Latin world'.

Readership: Graduates and undergraduates studying communication, media, and cultural studies and researchers in universities and other institutions.

Contents
Preface
1. Introduction
2. The Autumn of the Patriarch: Mexico and Televisa
3. The Latin American Continent: Brazil, Venezuela, and Argentina
4. "The Wealthiest Hispanics in the World": Spanish Language Television in the United States
5. From Latin America to Latin Europe: Spain and Portugal
6. Non Plus Ultra : Latin Geolinguistic Markets and their Limits
Index

Authors, editors, and contributors


John Sinclair, Associate Professor in International Communication, Sociology, and Cultural Studies, in the Faculty of Arts, Victoria University of Technology, Melbourne


Links to web resources and related information
More in the same subject area:
Radio & television industry
Communication studies
Cultural studies

The specification in this catalogue, including without limitation price, format, extent, number of illustrations, and month of publication, was as accurate as possible at the time the catalogue was compiled. Occasionally, due to the nature of some contractual restrictions, we are unable to ship a specific product to a particular territory. Jacket images are provisional and liable to change before publication.

 
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